2025 Webinar & Recording Subscription

  • Register
    • Non-Member - $549
    • Lifetime Member - $499
    • Corporate Executive - $499
    • Corporate - $499
    • Professional - $499
    • Community Admin - $499
    • Coder - $499
    • Retired - $499
    • LMSuser - $549
    • COPM-C Non Member - $549
    • COPM Non Member - $549

Price: Members: $499 | Non-Members: $549

This subscription provides you with unlimited access to every live and pre-recorded 2025 webinar for one low price. Consider it your VIP pass to the best ENT training in Otolaryngology!**

HOW DOES IT WORK? Once you purchase the subscription, you will receive two emails.  The first email will thank you for your order.  The second email will be from webinars@askascent.org containing your unique Promo Code. Please save this code for future use.  This will allow you to register for any webinar and order any recording from 2025 for $0.00. 

You'll need to register for the webinars (located in the Community Calendar) and order the recordings (located in the Online Store) using your promo code.

**Subscription is only valid for webinars and recordings from the 2025 calendar year. The promo code is valid through 12/31/25 for the purchase of 2025 webinar recordings. NOT valid for AOA U training modules. If you have already purchased a webinar registration, you cannot be refunded retroactively for that purchase. **

  • Contains 3 Component(s), Includes Credits

    Social media has become integral in healthcare, with 42% of patients consulting reviews and over 75% researching symptoms online. As usage rapidly increases, so do opportunities to educate and engage modern healthcare consumers. However, resources in most practices are extremely limited. This session provides busy medical groups with effective tactics to maximize social media reach and engagement efficiently. We will explore best practices for leveraging key platforms to build relationships with today’s digitally-driven patients and provide an actionable blueprint to scale social strategies and content marketing through an integrated methodology designed for resource-constrained groups. Discover how a consolidated approach amplifies growth by engaging patients across digital touchpoints with less manual effort.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    Social media has become integral in healthcare, with 42% of patients consulting reviews and over 75% researching symptoms online. As usage rapidly increases, so do opportunities to educate and engage modern healthcare consumers. However, resources in most practices are extremely limited. This session provides busy medical groups with effective tactics to maximize social media reach and engagement efficiently. We will explore best practices for leveraging key platforms to build relationships with today’s digitally-driven patients and provide an actionable blueprint to scale social strategies and content marketing through an integrated methodology designed for resource-constrained groups. Discover how a consolidated approach amplifies growth by engaging patients across digital touchpoints with less manual effort.


    Jennifer Thompson

    CEO

    Insight Marketing Group

    Jennifer Thompson has served as President of Insight Marketing Group since 2006 and helps physicians and private medical practices throughout the U.S. attract and retain patients and rock-star employees. Jennifer has 20+ years of experience in marketing and business development for start-up organizations and as a marketing director for a Fortune 500 company.


    Twice elected to the Orange County Board of County Commissioners where her decisions impacted 1.2 million citizens and 60+ million visitors, Jennifer was often recognized for her use of social media and customer service outreach in her elected role. She has repeatedly been recognized for her leadership in both public service and business and draws upon her successes, failures, and missteps as teaching opportunities to propel the organizations she works with toward their goals.


    Jennifer regularly speaks on the topics of ‘Social Customer Service’ and ‘Medical Practice Marketing’ to large medical practice management associations including MGMA, ASOA, ATAF, SROA, and the AOA. Jennifer has been called upon as an expert in marketing during the COVID-19 pandemic by the MGMA at the national and state levels.

  • Contains 3 Component(s), Includes Credits

    As consumer behaviors and competition intensify across healthcare, marketing, and business development are increasingly complex. Artificial intelligence (AI) and automation offer immense potential for healthcare organizations to enhance branding, deepen patient relationships, and accelerate growth. Join this talk to learn research-driven approaches to implementing emerging technologies on the healthcare marketing frontlines. You’ll gain strategies to save time, enhance engagement, and humanize experiences—driving growth by focusing where it matters most.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    As consumer behaviors and competition intensify across healthcare, marketing, and business development are increasingly complex. Artificial intelligence (AI) and automation offer immense potential for healthcare organizations to enhance branding, deepen patient relationships, and accelerate growth. Join this talk to learn research-driven approaches to implementing emerging technologies on the healthcare marketing frontlines. You’ll gain strategies to save time, enhance engagement, and humanize experiences—driving growth by focusing where it matters most.


    Jennifer Thompson

    CEO

    Insight Marketing Group

    Jennifer Thompson has served as President of Insight Marketing Group since 2006 and helps physicians and private medical practices throughout the U.S. attract and retain patients and rock-star employees. Jennifer has 20+ years of experience in marketing and business development for start-up organizations and as a marketing director for a Fortune 500 company.


    Twice elected to the Orange County Board of County Commissioners where her decisions impacted 1.2 million citizens and 60+ million visitors, Jennifer was often recognized for her use of social media and customer service outreach in her elected role. She has repeatedly been recognized for her leadership in both public service and business and draws upon her successes, failures, and missteps as teaching opportunities to propel the organizations she works with toward their goals.


    Jennifer regularly speaks on the topics of ‘Social Customer Service’ and ‘Medical Practice Marketing’ to large medical practice management associations including MGMA, ASOA, ATAF, SROA, and the AOA. Jennifer has been called upon as an expert in marketing during the COVID-19 pandemic by the MGMA at the national and state levels.

  • Contains 3 Component(s), Includes Credits

    During this session we will discuss medical necessity and what that means from a documentation and coding perspective. There are many times that medical necessity comes into question for ENT due to the various services that are often performed along with an E/M service and/or during a post operative period. We will review those scenarios and when it is and is not appropriate to bill those services and the detail that the documentation needs to show.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    During this session we will discuss medical necessity and what that means from a documentation and coding perspective. There are many times that medical necessity comes into question for ENT due to the various services that are often performed along with an E/M service and/or during a post operative period. We will review those scenarios and when it is and is not appropriate to bill those services and the detail that the documentation needs to show. 


    Stephanie Allard

    CEO & President

    Stephanie Allard Consulting

    Stephanie Allard is an expert in Medical Coding, Billing, Reimbursement, and Compliance. She is a multi­specialty consultant, auditor and author with proficiency in more than 40 specialties including, but not limited, to behavioral health, rheumatology, orthopedics, lab services, dental, neurology, general surgery, OB/GYN, PM&R, and PT/OT. In addition to performing external audit reviews, Stephanie conducts revenue cycle reviews to help organizations maximize their workflow and repair the disconnects throughout the administrative side of their business. She uses her training and education experience to help clients implement practices and strategies that will reduce risk in the future. She also performs forensic auditing as an expert that includes focused reviews to be used in court cases and payer investigations.

    Stephanie brings 20 years of medical and management experience with a strong understanding of the entire medical billing and coding process. She has managed large teams of coders and understands the importance of quality reviews, productivity tracking and coding education. Clients appreciate that Stephanie stays current with the ever-changing regulations and is able to convey new information in a way that helps improve their overall results. She often provides guidance and support to other coding professionals and has enjoyed mentoring others throughout the years.

    Outside of work Stephanie enjoys spending time with her family. She enjoys exploring the beauty of the Smoky Mountains and is often out hiking with her husband in the warmer months.

  • Contains 3 Component(s), Includes Credits

    In response to patients growing more dependent on online reviews to drive their healthcare decisions, orthopedic practices nationwide have adopted reputation management solutions, thus sparking the emergence of a pivotal marketing strategy: Reputation SEO.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    In response to patients growing more dependent on online reviews to drive their healthcare decisions, orthopedic practices nationwide have adopted reputation management solutions, thus sparking the emergence of a pivotal marketing strategy: Reputation SEO.

    A modern approach to trust marketing, Reputation SEO leans heavily on patient-generated content like online reviews and ratings to improve a practice’s visibility in search engine results. This session will explore Reputation SEO as a natural extension of healthcare reputation management and as an innovative, cost-effective digital marketing strategy for acquiring and retaining patients.


    Jennifer Marcos

    Senior Solutions Consultant

    rater8

    Jen Marcos has been a part of the Healthcare IT field for over 15 years. Through her previous tenure as a National Sales Director for SRS Health, an EHR company, she developed expertise and understanding in the clinical workflows of multiple specialties with a focus in orthopedics and ophthalmology. In her current position as a Senior Solutions Consultant for rater8, a reputation management and practice improvement software solution designed for medical practices, she’s helped thousands of physicians build and maintain an accurate online reflection of the care and services they provide for their patients.

  • Contains 3 Component(s), Includes Credits

    Do you need a refresher on the different local, regional, and free flap codes? Take a deep dive into the world of coding flaps and grafts used for cervicofacial reconstruction such as adjacent tissue transfers, island flaps, fasciocutaneous flaps, muscle pedicle flaps, free flaps, and more. Feel more confident in coding common Otolaryngology reconstructions!

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    Do you need a refresher on the different local, regional, and free flap codes? Take a deep dive into the world of coding flaps and grafts used for cervicofacial reconstruction such as adjacent tissue transfers, island flaps, fasciocutaneous flaps, muscle pedicle flaps, free flaps, and more. Feel more confident in coding common Otolaryngology reconstructions!


    Kim Hopkins, CPC

    Kim Hopkins has 15 years of experience in various roles within the Department of Otolaryngology-Head and Neck Surgery at Oregon Health & Science University in Portland, Oregon. Her prior responsibilities included clinic scheduling, surgery scheduling, and managed care for the front end revenue cycle. For the last 11 years she has been a department coder with a focus on clinic and surgical coding for the professional component. She has been Chair of ASCENT’s Coding & Revenue Cycle Management Group since 2023. 

  • Contains 3 Component(s), Includes Credits

    LinkedIn is a powerful tool for building your professional network. Whether your goal is to stay connected to colleagues, increase your speaking opportunities at conferences and events, find a new role, recruit new providers, or further promote your practice’s brand, this course offers a framework to help you meet your objectives.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    LinkedIn is a powerful tool for building your professional network. Whether your goal is to stay connected to colleagues, increase your speaking opportunities at conferences and events, find a new role, recruit new providers, or further promote your practice’s brand, this course offers a framework to help you meet your objectives. We’ll cover some basics of establishing a professional looking profile, and then dive into how to translate your personal brand and goals into LinkedIn engagement. We will cover LinkedIn content strategy, and if we’re lucky, we’ll also uncover some ways to connect with your creativity and help online posting feel personal and fun.  


    Becca DeWhitt, MBA, COPM-C

    Marketing Director

    Fuel Medical

    Becca DeWhitt is a marketing pro and northwest native who loves brand storytelling, gardening, science fiction, and dark chocolate. She joined Fuel Medical Group in 2018, and currently serves as the Marketing Director for the NE region. Becca has worked in marketing and consulting for the last eight years, and in the ENT and audiology space for the last five. Prior to joining Fuel, she did brand storytelling and product testing for an early-stage tech startup, international business and marketing consulting with clients in Colombia, India and Sweden, and PR and content writing work for a large Philadelphia-based non-profit. Becca completed her Master of Business Administration with a concentration in marketing at Temple University in Philadelphia in 2018. When she's not on the clock, you can find her playing with her two kids, learning to roast her own coffee, and contemplating the secret life of wombats. 

  • Contains 3 Component(s), Includes Credits

    Conflict is unavoidable in the workplace. It is inevitable that conflict will arise between co-workers, with leadership or at an organizational level. The answer to all conflict is always effective communication, but just as we tailor medical treatments to individual patients, we must tailor our communication and responses to individual conflict scenarios. In this course you will learn the root cause, prevention, and treatment of the most common types of conflict and apply techniques to help your team grow and communicate at a higher level.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    Conflict is unavoidable in the workplace. It is inevitable that conflict will arise between co-workers, with leadership or at an organizational level. The answer to all conflict is always effective communication, but just as we tailor medical treatments to individual patients, we must tailor our communication and responses to individual conflict scenarios. In this course you will learn the root cause, prevention, and treatment of the most common types of conflict and apply techniques to help your team grow and communicate at a higher level.


    Zea Wintersong, SHRM-SCP

    HR Program Lead

    Audigy

    Zea Wintersong, SHRM-SCP, has worn many hats throughout her career, from customer service to people management, and for the last 10 years as an HR Professional. Zea has a passion for making communication easier and helping everyone bring their best to work each day. She has been with Audigy since 2018 and has enjoyed helping practice owners drive business results through positive leadership and people management. Zea holds a BA from Portland State University, a certificate of Human Resources Management from the PSU School of Business and is a Senior Certified Professional of Human Resources through the Society for Human Resources Management (SHRM).

  • Contains 3 Component(s), Includes Credits

    Unlock the power of data in healthcare. Dive into the essentials of data curation and learn how to use raw data for valuable insights and impactful healthcare decisions. Dynamic strategies for collecting, organizing, normalizing, and optimizing data can improve accuracy, revenue, workflows, and patient outcomes. Discover how your data can springboard your organization into modernization in a datahungry world. Mastering data curation can elevate patient care and propel your organization forward.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    Unlock the power of data in healthcare. Dive into the essentials of data curation and learn how to use raw data for valuable insights and impactful healthcare decisions. Dynamic strategies for collecting, organizing, normalizing, and optimizing data can improve accuracy, revenue, workflows, and patient outcomes. Discover how your data can springboard your organization into modernization in a datahungry world. Mastering data curation can elevate patient care and propel your organization forward.


    Adele Allison

    As a strategic healthcare consultant, Adele Allison is a leading subject matter expert on healthcare data, value, and economics, providing management consulting services to payers and providers, and is dedicated to improving the delivery and administration of healthcare in terms of clinical, financial, and patient health outcomes. Having served as the co-chair of the HHS ONC Beacon-EHR Vendor Affinity Group, Adele served three years on the federal Workgroup for Electronic Data Interchange (WEDI) board of directors and is co-chair for the WEDI Payment Models Workgroup.  Adele has 30 years of healthcare experience spanning matters of health IT and related legislation/regulations.  A published author, Adele is a member of the University of Alabama at Birmingham’s (UAB) health informatics advisory board on curriculum development and served on UAB’s HITECH Committee for health IT curriculum development under an ONC grant; was program director for the CHIME’s CIO and CISO member boot camps; teaches policy and technology matters to HRSA grantees for the Georgia Health Policy Center; and is past president of the Alabama Chapter of HIMSS.

  • Contains 3 Component(s), Includes Credits

    Good manners lead to a more engaged patient, a crucial measure of health value. Harmonizing the provider-patient relationship with some simple behaviors is a critical element impacting reimbursement, public ratings, and overall perception of quality. Explore the issues of unforeseen discourtesies and discover etiquette considerations that can strengthen your practice's rapport with patients and make you a master of patient engagement.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    Good manners lead to a more engaged patient, a crucial measure of health value. Harmonizing the provider-patient relationship with some simple behaviors is a critical element impacting reimbursement, public ratings, and overall perception of quality. Explore the issues of unforeseen discourtesies and discover etiquette considerations that can strengthen your practice's rapport with patients and make you a master of patient engagement.


    Adele Allison

    As a strategic healthcare consultant, Adele Allison is a leading subject matter expert on healthcare data, value, and economics, providing management consulting services to payers and providers, and is dedicated to improving the delivery and administration of healthcare in terms of clinical, financial, and patient health outcomes. Having served as the co-chair of the HHS ONC Beacon-EHR Vendor Affinity Group, Adele served three years on the federal Workgroup for Electronic Data Interchange (WEDI) board of directors and is co-chair for the WEDI Payment Models Workgroup.  Adele has 30 years of healthcare experience spanning matters of health IT and related legislation/regulations.  A published author, Adele is a member of the University of Alabama at Birmingham’s (UAB) health informatics advisory board on curriculum development and served on UAB’s HITECH Committee for health IT curriculum development under an ONC grant; was program director for the CHIME’s CIO and CISO member boot camps; teaches policy and technology matters to HRSA grantees for the Georgia Health Policy Center; and is past president of the Alabama Chapter of HIMSS.

  • Contains 3 Component(s), Includes Credits

    In 2009, Apple coined the phrase, "I've got an app for that." Today, over 350,000 healthcare apps are publicly available to amplify treatment, communication, mental health, digital therapeutics, nutrition, health, and fitness—the list goes on. Get excited about technology as you look to the future of digital tools, medical innovation, and growing connectivity by and between payers, providers, and patients. Investigate the future of healthcare through the lens of new and emerging capabilities.

    ***Please make sure to register on Zoom in the Contents tab after purchasing!***

    In 2009, Apple coined the phrase, "I've got an app for that." Today, over 350,000 healthcare apps are publicly available to amplify treatment, communication, mental health, digital therapeutics, nutrition, health, and fitness—the list goes on. Get excited about technology as you look to the future of digital tools, medical innovation, and growing connectivity by and between payers, providers, and patients. Investigate the future of healthcare through the lens of new and emerging capabilities.


    Adele Allison

    As a strategic healthcare consultant, Adele Allison is a leading subject matter expert on healthcare data, value, and economics, providing management consulting services to payers and providers, and is dedicated to improving the delivery and administration of healthcare in terms of clinical, financial, and patient health outcomes. Having served as the co-chair of the HHS ONC Beacon-EHR Vendor Affinity Group, Adele served three years on the federal Workgroup for Electronic Data Interchange (WEDI) board of directors and is co-chair for the WEDI Payment Models Workgroup.  Adele has 30 years of healthcare experience spanning matters of health IT and related legislation/regulations.  A published author, Adele is a member of the University of Alabama at Birmingham’s (UAB) health informatics advisory board on curriculum development and served on UAB’s HITECH Committee for health IT curriculum development under an ONC grant; was program director for the CHIME’s CIO and CISO member boot camps; teaches policy and technology matters to HRSA grantees for the Georgia Health Policy Center; and is past president of the Alabama Chapter of HIMSS.